A look back at our Christmas WaterAid Campaign- a success!As part of our 2015 global Christmas campaign, we partnered with WaterAid to raise money to provide more than 3,000 people in rural Ethiopia access to safe drinking water. With your help we sold 4.4 million specially selected gifts throughout the Christmas season, and raised more than £195,000 to help to transform the lives of over 3,000 people in rural Ethiopia! WHY WATERAID? WaterAid is an international non-profit organisation with a mission to transform the lives of the world’s poorest and most marginalised people by improving access to safe water, sanitation and hygiene. The Body Shop has always campaigned to make a positive difference in the world. We wanted to work with a partner who could significantly impact those most affected by the water and sanitation crisis – there are a staggering 650 million people who live without safe water, and 2.3 billion without adequate sanitation. By working in partnership with WaterAid and with the help of all of our customers (that’s you!) we have helped transform the lives of over 3,000 people. And we think that’s pretty great!